Brand Identity Designer

Building brands that are distinct, memorable, and impossible to confuse with anyone else. For businesses of any size, any industry, any stage.

Let's Work

Latest Work

A collection of brand identity, logo design, and packaging design work spanning multiple industries. Every project starts with a problem and ends with a design system built to last.

Capabilities

Brand identity is the foundation. Logo design, packaging, website design, and Webflow development are the services that bring it to life. Working with one designer across every touchpoint means your brand stays consistent, your process stays efficient, and the person executing each piece understands the full picture from day one.

Brand Identity

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A strong brand identity is more than a logo. It's the system that keeps everything cohesive across every touchpoint, every platform, and every interaction. Without it, things start to feel inconsistent fast. I work with businesses to build brand identities from the ground up, delivering the clarity and brand guidelines needed to grow with confidence.

Logo Design

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Your logo is the first thing people see and the last thing you want them to forget. Whether you're starting from scratch or your current mark isn't doing your business justice, I design logos that are distinctive, intentional, and built to represent your brand for the long run.

Packaging Design

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Packaging is often the first physical interaction a customer has with your brand. Whether you're launching a new product or refreshing an existing design to connect with a new audience, I design packaging that stands out on the shelf and delivers production-ready files tailored to your vendor specs.

Website Design

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Your website is your brand's home base. Whether you're starting from scratch, working with an outdated design, or just need something that actually reflects your brand, I design websites that are clean, intentional, and built around your goals. You walk away with wireframes ready to hand off to a developer or take into Webflow.

Webflow Development

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Having a great design means nothing if it never goes live. Whether you need an existing site updated or a brand new Webflow site built from scratch, I handle the development so you can focus on running your business. You walk away with a live, functional Webflow website ready to represent your brand.

Meet Jimmy

Jimmt Viquez portrait with grey backgound and black shirt.

Based in Los Angeles, I've been designing brands professionally since 2016. What drives me is building something from the ground up. Taking a business with a story to tell and crafting an identity that connects with the right audience across every platform, digital and print.

Over the years I've collaborated with entrepreneurs and businesses across industries, gaining a deep understanding of what it takes to build something that lasts. That understanding shapes how I approach every project, with both creative intention and strategic clarity.

Jimmt Viquez portrait with grey backgound and black shirt.
Ambitions

Designing Tomorrow’s Brands, Today.

Approach

Every project follows a structured process, from strategy to final delivery, to make sure nothing gets missed and the work hits the mark.

01

Strategy

Defining the project goals, target audience, and creative direction before any design work begins.

02

Research

Exploring the market, competitors, and industry landscape to inform smart design decisions.

03

Sketching

Rapidly exploring ideas on paper to find the strongest creative directions to move forward with.

04

Refinement

Taking the best concepts and developing them into polished, production-ready designs.

05

Feedback

Reviewing the work together to make sure the design is aligned with your vision and goals.

06

Revisions

Making adjustments based on your feedback until the design is exactly where it needs to be.

07

Presentation

Walking you through the final design solution with full context on the creative decisions behind it.

08

Delivery

Packaging and sending final production-ready files, formatted and organized for immediate use.

Resources

My work is not just about showcasing my designs but also about building a collection of resources for entrepreneurs, businesses, and designers. These will include tools that I have used throughout my professional design career as well as valuable industry information.

View More

Jimmy's endeavors encompass far more than just design. They extend to curating a comprehensive resource library for designers and entrepreneurs. Discover invaluable design tools and articles that will help you accelerate your journey to success.

Ready to Start Your Next Project?

Whether you're ready to build your brand from the ground up or looking to bring on a designer, I'd love to hear what you're working on.

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